Royal Canin: When Digital Integration is King

The Challenge

Royal Canin, a leader in pet health and nutrition, saw a pivotal moment to evolve how its ecosystem worked together. With a wealth of expertise and strong stakeholder relationships, the opportunity was clear:

A wide range of processes—ready to benefit from smart, digital alignment.
Customer insights spread across systems—full of untapped potential.
A rich network of vets, breeders, and pet stores—operating independently, but ready for connection.
An expanding digital landscape—opening doors for stronger, data-driven loyalty.

What Was at Stake 

This wasn’t just about modernization—it was about unlocking the full value of Royal Canin’s relationships, insights, and expertise to lead the future of connected pet care.

How We Solved It

We didn’t just digitize—we made digital work for everyone involved:

One platform, endless connections — unified 25+ systems to bring together vets, stores, and breeders in one intelligent ecosystem.
Turned every interaction into actionable insight through a centralized architecture.
Interfaces people actually liked — designed around real user workflows, from vet clinics to shop counters.
Added meaningful rewards to drive engagement and adoption.
Simplicity at scale — easy to roll out, easy to see value.
Delivered insights that felt intuitive, not intimidating.

Outcomes

The transformation delivered real numbers:

Brought 25+ fragmented systems under one roof.
Increased new user registrations by 75%.
Boosted active platform usage by 25%.
Delivered personalized experiences that felt natural, not robotic.

Royal Canin: When Digital Integration is King

Innovation / Technology

ROYAL CANIN

The Challenge

What Was at Stake

How We Solved It

Outcomes

This wasn’t a tech project. It was a strategic shift in how Royal Canin connects, learns, and grows across its entire pet care ecosystem.

Mexico City

US

Bogotá

Madrid