Privacy Notice

I. Responsible entity

HIBRIDS HUMAN INTELLIGENCE PARTNERS MEXICO, S.A.P.I. DE C.V. (hereinafter, “the Responsible Entity”), with its address at Av. Paseo de la Reforma 231, 3rd floor, private office 1, Renacimiento neighborhood, Cuauhtémoc, C.P. 06500, Mexico City, Mexico, is the entity responsible for the collection, use, storage, and protection of the personal data of users of the website www.hibrids.com (hereinafter, “the Website”).

The Responsible Entity is committed to complying with the Federal Law on Protection of Personal Data Held by Private Parties and applicable regulations, ensuring the adequate, confidential, and secure processing of personal data provided by the users of the Website (hereinafter, “the Users”).

This notice is issued in compliance with the legal obligations of the Responsible Entity to ensure that Users are informed about how their personal data is managed, safeguarding their privacy and rights.

II. Personal data processed

The Responsible Entity will collect the following personal data from Users who access or interact with the Website, whether provided directly or indirectly, obtained through the Website, emails, forms, or any known or future physical, electronic, or digital means, including but not limited to:

1. Identification data. Full name, email address, phone number, and any other data voluntarily provided by Users when interacting with the Website.

2. Browsing data. IP address, device type, operating system, browser type, pages visited, session duration, and other behavioral data collected through cookies or similar technologies.

3. Authentication and security data. Access credentials, passwords, and any other information that allows authentication and identity verification on the Website.

III. Purposes of personal data processing

The personal data collected through the Website www.hibrids.com will be used for the following purposes, in alignment with the business activities and services offered by HIBRIDS HUMAN INTELLIGENCE PARTNERS MEXICO, S.A.P.I. DE C.V.:

1. Service delivery and Website functionality

Manage requests, interactions, and services offered to Users through the Website.
Facilitate access to interactive tools, contact forms, surveys, personalized services, or other functionalities available on the Website.
Process registration requests, create accounts, and provide access to private or exclusive user areas.

2. Improving the user experience

Collect information to optimize navigation, personalize the interface, and improve the Website’s usability by adjusting content, design, and performance according to User preferences.
Conduct tests and other improvement techniques to optimize the Website’s performance based on User interactions.

3. Security and data protection

Implement mechanisms to ensure the security of data provided by Users, including authentication processes, account protection, data encryption, and the storage of confidential data.
Prevent unauthorized access, cyberattacks, or any threat compromising the security of Users or the integrity of the Website.

4. Compliance with legal and administrative obligations

Process personal data to comply with legal regulations, authority requests, or privacy laws.
Use the information for internal administrative purposes, such as account management, billing, audits, and tax compliance.

5. Personalization and recommendations

Use data on preferences, browsing history, or prior interactions to offer personalized content, products, or services to Users.
Display recommendations of products, services, or articles based on previous behavior on the Website.

6. Communication and marketing

With the User’s consent, use their contact information to send notifications, promotions, newsletters, advertising campaigns, or other relevant information related to the Website.
Inform Users about changes to the Website, terms and conditions, privacy policies, or updates and improvements to services.

7. Analysis and statistics

Conduct statistical studies to better understand how Users interact with the Website, identify the most visited sections, and evaluate service effectiveness.
Analyze web traffic, visitor location, session duration, access sources, and other user activity data.

8. Consent and preference management

Record and manage User preferences regarding cookie acceptance, data processing, and privacy settings.
Allow Users to modify or revoke their consent at any time regarding the use of their data, cookies, or subscriptions.

9. User support and assistance

Use personal data provided by Users to offer technical assistance, respond to inquiries, or address any issues related to the use of the Website or services.
Manage interactions with support teams, including incident resolution or follow-up on requests made through the Website.

10. Interaction with external platforms and social networks

Enable integration with third-party platforms, such as social networks, messaging services, or authentication platforms, to facilitate access or content sharing from the Website.
Manage User interactions with social plugins (such as share or like buttons), comments, or other functionalities enabling interaction with external platforms.

11. Participation in surveys and assessments

Use information provided by Users in surveys, forms, or assessments conducted through the Website to improve services, gather opinions, or conduct market research.

12. Event or activity registration and participation

Process the data of Users registering to participate in events, webinars, contests, promotions, or other activities organized through the Website.
Send reminders or additional communications related to their participation in such events or activities.

13. User profiling and segmentation

Create User profiles based on behavior, interests, and preferences to segment the audience and offer more personalized and relevant services.
Perform data analysis to refine marketing campaigns and personalize content and advertising on the Website.

14. Interaction with automated features or chatbots

Process information provided by Users in automated systems, such as chatbots or virtual assistants, to respond to inquiries, offer personalized assistance, or assist with Website navigation.

15. Use of cookies and similar technologies

Use cookies and tracking technologies to collect information about User interaction with the Website, such as browsing preferences, visit history, and site performance, to personalize the experience and improve services.

16. Other compatible purposes

Personal data may be used for any other purpose compatible with the above, provided it enhances the Website’s functionality or services and aligns with Users’ reasonable expectations.

IV. Means to limit the use or disclosure of data

Users may configure their browsers to notify them when cookies are sent or block them entirely. Blocking cookies may limit some of the features offered by the Website.

Users may request access, rectification, cancellation, or opposition to their data processing by emailing the Responsible Entity at legal@hibrids.com, specifying the requested actions and providing the necessary identification information.

V. User rights

Users have the right to:

Access their personal data or receive a simple copy.
Rectify inaccurate or incomplete data.
Cancel the use of their data by requesting its deletion.
Object to the processing of their personal data.

VI. Means to exercise access, rectification, cancellation, or opposition rights

Users have the right to exercise their rights to Access, Rectification, Cancellation, or Opposition regarding their personal data at any time, in accordance with the applicable law.

To exercise these rights, Users must send a request to legal@hibrids.com, including the following information:

Full name of the data owner and their address or preferred communication method.
Documents proving their identity.
Clear and precise description of the personal data on which they wish to exercise any of the rights.
Any documents or information that facilitate the location of the personal data.
Where applicable, the modifications to be made and supporting documents for the request.

The Responsible Entity will notify the User within 20 (twenty) business days from the date the request was received, informing them of the decision taken. If the request is approved, the action will be carried out within 15 (fifteen) business days from the date the User is informed of the response.

The aforementioned deadlines may be extended once for an additional equal period if justified by the circumstances.

VII. Data retention

The Responsible Entity, through its affiliates, subsidiaries, or third parties contracted for this purpose, may store Users’ personal data in databases located in Mexico or abroad without limitation, in accordance with the timeframes stipulated by applicable law.

The personal data provided by Users will be retained unless the User exercises their right to Cancellation.

VIII. Transfer of personal data

By accepting this Privacy Notice, the User expressly consents to the national and international transfer of their personal data (outside of Mexico) in accordance with this notice, including to:

The Responsible Entity’s parent or controlling company;
Subsidiaries or affiliates under the control of the Responsible Entity;
Any company under the control of the Responsible Entity’s parent or controlling company; and
Any company within the same corporate group that follows the same internal processes and policies.

The Responsible Entity will take the necessary measures to ensure that the recipients respect this Privacy Notice at all times.

IX. Changes to the privacy notice

The Responsible Entity reserves the right to modify or update this Privacy Notice at any time to reflect changes in its internal policies, the services it offers, or to comply with new legal or regulatory requirements.

Any changes will be notified to Users via a notice on the Website www.hibrids.com or through the contact information provided by Users.

Users are encouraged to periodically review this Privacy Notice to stay informed about how their personal data is managed and protected.

If any modifications result in a substantial change to the data processing, new consent will be sought from Users when required by law.

X. Contact information

For any questions or inquiries regarding this Privacy Notice or the processing of personal data, Users may contact the Responsible Entity at the following email: legal@hibrids.com.